Comments on: Multimedia Press Releases Tell Rich Stories, Raise Awareness http://www.rocktheboatmarketing.com/blog/multimedia-press-releases-help-tell-richer-stories-raise-awareness/ Digital Strategy for Financial Services Wed, 25 Jan 2012 20:03:09 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Pat http://www.rocktheboatmarketing.com/blog/multimedia-press-releases-help-tell-richer-stories-raise-awareness/#comment-117 Pat Mon, 26 Oct 2009 01:31:53 +0000 http://rocktheboatmarketing.com/blog/?p=112#comment-117 <p>Yes, Dean. Even a small firm with a message intended for a narrow audience could provide additional content assets that could help folks better understand the purpose of the fund-raiser, who's involved, who it benefits, etc. And, inasmuch as it's added content to the site, there's a likely SEO benefit, too.</p><p>One difference between an asset manager contemplating a multimedia press release and a small firm might be that the asset manager is likely to have the assets already created while your team might need to create them.</p><p>As far as news distribution services, check out this link to an October 2008 Mequoda article on<a target="_blank" href="http://www.mequoda.com/articles/best-paid-and-free-press-release-sites/?ET=mequoda:e730:13811a:&st=email"> best paid and free services</a>. I suspect you'll really like the rest of the Mequoda site, too.</p><p>Cheers!</p><p> </p> Yes, Dean. Even a small firm with a message intended for a narrow audience could provide additional content assets that could help folks better understand the purpose of the fund-raiser, who’s involved, who it benefits, etc. And, inasmuch as it’s added content to the site, there’s a likely SEO benefit, too.

One difference between an asset manager contemplating a multimedia press release and a small firm might be that the asset manager is likely to have the assets already created while your team might need to create them.

As far as news distribution services, check out this link to an October 2008 Mequoda article on best paid and free services. I suspect you’ll really like the rest of the Mequoda site, too.

Cheers!

 

]]> By: Dean Piccirillo http://www.rocktheboatmarketing.com/blog/multimedia-press-releases-help-tell-richer-stories-raise-awareness/#comment-116 Dean Piccirillo Sat, 24 Oct 2009 15:34:39 +0000 http://rocktheboatmarketing.com/blog/?p=112#comment-116 Pat - Do you see benefits for smaller firms in doing news releases in this format? Perhaps for SEO alone? For example, we're underwriting a large fund-raiser in the March that is important in the region, but not outside of Southwest Florida. We are certainly going to submit a traditional press release to local print media but I'm wondering if there are benefits to doing an online news release. I guess, what could it hurt, if nothing else, it can sit in a media room on your site for visitors to review. What would you saw is the most affordable wire or news release distribution service for a smaller firm to consider? Thanks, Dean Pat – Do you see benefits for smaller firms in doing news releases in this format? Perhaps for SEO alone? For example, we’re underwriting a large fund-raiser in the March that is important in the region, but not outside of Southwest Florida. We are certainly going to submit a traditional press release to local print media but I’m wondering if there are benefits to doing an online news release. I guess, what could it hurt, if nothing else, it can sit in a media room on your site for visitors to review. What would you saw is the most affordable wire or news release distribution service for a smaller firm to consider? Thanks, Dean

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