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Category Archives: Visualizations
25 Content Highlights Of 2011
There are some people who are theatre people. There are some people who are music people. And—getting closer to the point of this post—there are the book-lovers. Me, I’m an online content junkie.
With this post, 12 months in the making, I delight in that special piece of content found swimming out there in a sea of perfectly average content. This is my list of what I found to be the best marketing, digital marketing and/or investment-related content—with a few wildcards—of 2011. It’s an updated edition of a similar list published last year at this time.
The Best Of The First Half: 5 Awesome Marketing Infographics
Here’s the Marketing Executives Networking Group (MENG) Blend post I foreshadowed/warned you about in July. The post originally appeared on the MENG Blend, a blogging initiative featuring bloggers from multiple marketing disciplines and industries. I blog for MENG on online marketing and social media.
Sometimes, the concept of strangers taking time during their workdays to “share” content with other strangers can seem a bit forced, especially if it’s as part of a deliberate program to get out there and be social.
For Inspiration, Profile And Even Tools To Use For Visual Story-telling: Visual.ly
My affection for infographics has reached the point that I’ve put myself on a diet in terms of blogging and tweeting about infographics. And I’m making an effort to check my enthusiasm for the recent burst of sites that are launching in beta (Google+ and Spotify being two of the most hyped examples).
I understand that the arrival of a new site to be explored and mastered in order to understand its place in the universe is not good news to everyone. Fatigue has set in. On the subject of infographics, specifically, some are saying enough with the infographics already. (For a more articulate discussion of how the state of the art of infographics needs to evolve, be sure to see a post last week by Jeremiah Owyang and the excellent comments to it.)
Advisors And Social Media, Infographics, Logowear, Syndication, Wholesaling: What You Might Have Missed
Welcome back to all you asset management digital marketers out on spring break last week! Here’s hoping your re-entry is easy and crisis-free.
To help you catch up, here’s a briefing on five items that you may have missed if you spent last week at a theme park.
#1 Social Media And Financial Advisors’ Immediate Plans
Another week, another survey that touches on financial advisors and social media. Given the attention I paid here and on the AdvisorTweets blog to the American Century survey, I’m honor-bound to call your attention to the Rydex|SGI AdvisorBenchmarking Advisor Confidence Index survey results.
Why Augmented Reality Deserves a New, Improved Name
Earlier this year, I was fortunate to be selected as a blogger on the topic of online marketing and social media for a new blogging initiative sponsored by the Marketing Executives Networking Group. The following post appeared on the MENG Blend site on August 5 and, after an acceptable amount of time, I’ve been given clearance to re-publish it here.
Years ago, when driving my young nieces home, I was struck by the number of kids they spotted playing on their block that I didn’t see (none in the street, fortunately). They had Special Kid Vision, I joked. We still drive around together but nowadays it’s the Cute Boys! on the streets they see that I don’t.
Google’s Latest News And 18 Minutes With A ‘Data Detective’
Google made some news in the last few weeks that we hope you’re paying attention to. We briefly comment on Google Instant and Priority Inbox below but if you’re short on time, go directly to the embedded video on data visualization. (The player shows 21 minutes but the last three minutes are a commercial.)
With summer 2010 ending this week, we expect to be back at it posting more frequent, shorter posts. That’s the plan.
A Photo Album To Showcase Mutual Fund/ETF Adoption Of Social Media
If imitation is the sincerest form of flattery, this post sincerely flatters Kevin Dugan, a digital marketing and public relations professional whose accomplishments include the Bad Pitch blog.
I happened to hear in Monday’s For Immediate Release podcast that Dugan had created a Flickr group to track Signs of Social Media. The group’s purpose, according to the description of Dugan’s Flickr set, is to “show how retail, food and other brands are reaching out to consumers and asking them to follow on Facebook, Twitter and the like.”
Rydex Infographics Change The Game For Investment Marketing
Hearty congratulations and bubbly all around to the online marketing professionals who produced GetAlts.com, a microsite launched this week by Rydex|SGI to create attention for alternative investments.
I landed on the site with minimal expectations but some curiosity about the name. Compliance officers in my past would have killed “GetAlts” for any number of reasons so the first kudos goes to Rydex for delivering a name with some marketing magic.
More important, though, is the interactivity on the site. I’ve spent a bit of time on it now—long visits that the search engines will duly note and credit the site for—and haven’t read more than 200 words. Instead, I’ve been working with the interactive graphs and charts.
A Look At How Asset Managers See The Second-Half
The third week after the close of the quarter? Hey, that means there might be new commentary on mutual fund and exchange-traded fund (ETF) Web sites.
(In fact, not all sites have been updated yet, have they? But you know who you are and you know better than me what your “bottlenecks” are.)
As a speed-reading approach to reviewing what appears to be predominantly positive outlooks, I turned to Wordle.net for the visualizations below of what T. Rowe Price, First Trust Portfolios, OppenheimerFunds, BlackRock and Fidelity Investments expect in the second half of the year. Interested in others’? You can create your own in a snap.
These 3 Web Site Tools Advance the Understanding of ETFs
Little more than one month after our post about highlights on mutual fund and ETF Web sites (see 5 Random Highlights of Mutual Fund, ETF Sites) we’re back with another installment, this time all about ETFs.
Exchange-traded funds offer the advantage of lower expenses. That’s a blanket statement that’s made when comparing mutual funds to ETFs. But, how does the cost of using ETFs compare to the cost of using no-load funds? This Rydex Investments trading expenses calculator considers all the variables and gets into the particulars.
